At CROWN, our commitment to excellence extends beyond the selection of premium products and the exceptional shopping experience we offer our customers at our multiple Florida stores and through our website. We firmly believe in corporate social responsibility and our duty to contribute positively to the communities we serve, while acting with integrity and responsibility in the sale of alcoholic beverages.
The responsible sale of alcoholic beverages is paramount to us. We recognize the potential impact of alcohol and are committed to minimizing the risks associated with its consumption. We strictly adhere to all federal and state laws and regulations in Florida regarding the sale and distribution of alcohol, including the rigorous age verification of all our customers. We do not sell alcohol to minors under the age of 21, and we maintain an effective and consistent age verification system in all our stores and on our e-commerce platform. Our responsible sales policy includes:
We implement an age verification process in every transaction, both in person and online. We request photo identification from all individuals who appear under 30 years of age, and we use identification scanning technology to ensure the authenticity of documents. Our staff is trained to identify fraudulent documents and refuse the sale of alcohol to anyone who cannot provide valid identification.
Our employees receive comprehensive training on alcohol sales laws and regulations, responsible sales practices, and the identification of signs of intoxication. They are trained to refuse the sale of alcohol to individuals who appear intoxicated or exhibit behavior suggestive of excessive consumption.
Through our communication channels, including our website, social media, and in-store materials, we actively promote responsible drinking. We share information about the dangers of excessive alcohol consumption, driving under the influence (DUI), and the resources available for those struggling with alcohol abuse.
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